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Why we’re building Lulu
A small team building Lulu for Malaysian families, on the belief that the best technology for children is the kind that gets them talking.
It started with a simple question
The same things come up in many Malaysian homes: children who’d rather watch a screen than talk, Mandarin fading as English takes over, and bright kids who freeze when it’s time to speak up.
We asked: what if there were a patient, always-ready conversation partner that spoke our families’ languages, told stories, never tired of “why?”, and always reported back to parents?
That question became Lulu. We’re building it with Malaysian families, not just for them. That’s why we start with a small beta.
Four promises
Kids first
Every feature has to be good for children before it is good for business.
Parents in charge
You decide the languages, the limits and the topics. Always.
Malaysian at heart
Our stories, vocabulary and festivals come from the homes we know.
Honest AI
Lulu says it is a robot, admits when it doesn’t know and never manipulates.
Where we’re headed
Timelines are targets and may change as we learn from beta families.
Q4 2026: beta applications
We open applications to 100 Malaysian families and start WhatsApp conversations with parents.
Early 2027: beta units
Our first Lulu units go to beta families. We listen, fix and improve every week. (Target date.)
Mid 2027: public launch
If the beta goes well, Lulu goes on sale across Malaysia with the features parents asked for. (Target date.)
Schools, preschools & partners
Running a preschool, enrichment centre or parenting community? We’d love to hear how Lulu could support your families.
Be one of the first 100 families to meet Lulu
Applying is free, takes about 60 seconds and comes with no obligation to buy.